Posts Tagged ‘Yahoo’

How Do I Go About Running a Business Blog?

The Panel on Search Engine Marketing during Q&A

Image by MikeSchinkel via Flickr

Running a Business Blog

Running a Business Blog is more complicated than any other form of advertisement. This is the medium that is available 24 hours a day 7 days a week, but the target audience can be elusive if you do not approach them in the correct manner. This is where a third party blog consultant will be advantageous to have working for you.

The 3rd party blog professional knows there is more than just placing a website on the internet in order to attract the necessary targeted traffic for the blog to serve it intended purpose. They know how to get the word out, so to speak, so your target audience will know where to find you. This is done in a multitude of ways.

Business Blog SEO

The best way for your prospective clients to find you is to have a place in the Search Engine Rank Positions, SERP’s, for specific targeted keywords that help describe the type of merchandise or services you provide the general public. This task takes time because it requires you to be in direct competition with other websites in your niche that have also chosen those keywords.

One of the key components of what the search engines are looking for is credibility of the websites. Credibility is earned in many different ways, but one that is necessary is the length of time your site is up and running. This is why the purchase of your site is so important to do as soon as possible. If you already have a website, then your blog should be linked to it with a niche related name so the association can be made relatively easy for the search engine tools.

With this blog site up and running, the 3rd party blogger can then help you by posting relevant and informative content on the site that has targeted keywords. These keywords have to be placed in specific positions in the articles to assist the search engines in noticing them and giving them the required attention.

Business Blog Content

Another necessity of a blog posting that must be coordinated is the required links in the content. These have to include both internal and external links to achieve maximum benefit from how the search engines will rank your site. The better and higher quality the links, the better your site is perceived to be by the search engines.

The internal links have to be on your targeted keywords along with your external links. This increases your credibility. The external links coming in will need to be from multiple places include your competitors sites, social sites and forums that can be made. What most business do not realize is that an article marketing campaign of placing your content on the multiple social sites is primarily for the link back to your website. The secondary reason is that it might get noticed and possibly picked up and placed on another site with a link back to your blog.

The links make a major contribution to your rankings in the SERP’s.  As an example, the number one site in the world, Google has over 4 million links. FaceBook has almost 6 million, YouTube has just under 3 million and Yahoo is just shy of 2 million. These are the top 4 sites in the world on the internet.

Running a Business Blog involves more than what most brick and mortar business realize. Just like with any other area of business, the advice from an expert is required for it to reach it maximum potential.  By having an experienced professional blogger at the helm of your company blog you will shoot to the top ranks much faster that if you used the do it yourself approach.

Not only will you have a professionally designed blog, you will receive highly keyword optimized keyword blog content posted on a regular basis to keep those search engine spiders coming back.  The proper internal and external links that are oh so important and many other forms of SEO will be performed by a team that will save you the bother, time and money to do it yourself.

Please use the tab marked “Request a Quote” for a business blog that we will build and operate for you.

Amplify

Increasing Website Traffic Rankings

Your website traffic rankings will grow higher if you do certain critical tasks. A website does no good unless you have hits, and after the initial flurry of activity with a brand new well designed website, the site will go static unless people come to it every day.

Once you have visitors, your site will be ranked. Keep in mind there are millions of websites and millions more coming online every day. If your ranking is near the bottom, only those already familiar with your business will go to it.

Since 80 percent of web traffic begins with the search engines, the engines like Yahoo, Google and Bing need to be familiar with your site. The way to introduce your site to the search engines is with fresh content.

You will first want to have a website that is unique and serves a niche of buyers. If you’re selling a product, be sure the product is something people want. If you peddle information, make certain the information is updated daily.

The keywords in your information are what the search engines will grab and the keywords, or product information should be near the top of your new information.

Your information can be offered to online directories which assemble content by type and bring it to the search engines. All your web pages can be offered up and there are sites like jayde.com that submit your URL for a fee.

The free sites usually have outdated lists making your web pages lost in old content. There are 3rd party businesses that will upload your content to the most current lists.

Make sure your web site is user friendly. This is a source of many customer complaints, a website that doesn’t work well. With all these tips, you’ll have favorable website traffic rankings in no time.

When your company uses our services at 3rd Party Blog we not only publish excellent content on your blog, we have several programs to make sure that your site is indexed well and receives a lot of traffic.

Amplify
Request A Quote
Subscribe via Email

Enter your email address:

Delivered by FeedBurner


Follow on Twitter
Archives
 
February 2012
S M T W T F S
« Jan    
 1234
567891011
12131415161718
19202122232425
26272829  
Subscribe via RSS