Posts Tagged ‘world wide web’
Company Blogging and What it Can Do For You
October 12, 2010 | 
Author
Company Blogging
With company blogging becoming a popular trend, the sense of a new marketing strategy has emerged. No longer are business satisfied with just establishing a website and hoping the American consumer will find them when the time is right.
Company Blogging Solutions
The internet today is becoming a crowded place and eCommerce is growing by leaps and bounds. To get an edge on competitors, many businesses are starting a company blog. This type of site is dedicated to giving a business more exposure to the surfing public on the internet.
This new marketing strategy involves the best way to expose the company blog to the internet. This is done, in part, by an article marketing campaign. This is when an informative posting is spread out to many different sites where the target audience is known to visit.
Company Blogging Articles
There, the articles are made available to the consumers with links leading back to the company blog and the sponsor’s main site. This helps to increase the exposure of both the main site and the blog to as many surfers on the internet as possible.
With the increase in links and traffic that they create, there is a side benefit for both the company blog and the sponsor’s home site. This benefit is a rise on the search engine rankings page (SERP). This is very important. It is believed that the top three slots on these pages for any given keyword receive 70% of the traffic that the SERP generates.
The remainder of the first page’s other 7 slots then receive 25% of the traffic, with the rest of all the other sites only receiving 5%, immaterial of how many there are. This is why so many professional company bloggers stress the establishing of links to help a site rise in the rankings.
Company blogging is the new marketing strategy for the internet that is being used by companies to gain a greater share of the targeted traffic of the American consumer.
To learn what a 3rd Party Blog can do for your company, Contact us.
For those of you that are ready, click here to Request a Quote.
Seth Godin, Internet Master Explains Company Blogging
Related articles
- Front Page Search Results Can Be Yours With These Tips (upserp.com)
- 5 Steps to Ensure Your Business Blog Isn’t Boring (hubspot.com)
- The Company Blog for Marketing
Posted in company Blog | 
Tags: 3rd party, blog, blogging, business, company, Google, internet marketing, marketing, Marketing strategy, professional, targeted traffic, world wide web | 
4 Comments »
3rd Party Blog Founder Interview
The founder of 3rd Party Blog, Rich Hill, was interviewed recently about Internet marketing in general and 3rd Party Blogging specifically by a fellow IM person, Beat Schindler.
Rich and Beat (it’s Swiss,) became acquainted through the membership Blogging forum group operated by Jack Humphrey known as BlogSuccess. Rich was asked to describe his personal information and history of Internet experience that goes back almost to the earliest days of the general public use of the Internet, before the days of the World Wide Web.
A copy of the audio file will be made available here on 3rd Party Blog at a later time but you may hear the complete audio file now on Beat’s website at www.BeatSchindler.com.
Rich emphasized the point that he wishes more entrepreneurs would join in as competitors for this type of business in order to create more of a buzz about this service industry.
There are still millions of business owners that do not know exactly what it means to have a 3rd Party Blog.
There are many ghost writers that will write articles for you to post on your company Blog. What we do here is to do the whole Blog project complete from the ground up. We select the name, purchase the domain, purchase hosting and install the WordPress Blog platform and necessary plugins.
We interview the client and learn about the products or service that they sell, and collect information on their perceived marketplace and known competitors. We find out what the client’s ambitions are for their new Blog and what it is that they want to achieve.
Our Blogging team then performs market research, keyword research and we write the articles, do the publishing, and handle the correspondence and all of the day to day operations of the new company Blog.
The client does not have to do a thing other than feed us new ideas if there is some new program that they want to promote.
We are not going to give the farm away here, because we want to stay ahead of our competitors, but it does not stop there. Everything that you can think of to promote your own Blog, is what we have our team do for this 3rd Party Blog as well. And then some!
Here is the audio file:
