3rdPartyBlog.com

With company blogging, new information along with repeated items can be continuously placed on the blog site to attract the ever expanding market of the internet. This is done with short and concise articles.

At the present time, it is believed that the search engines scan the first 1500 characters of a web page. This allows Google and the other search engine providers to categorize the content to be accessible when a keyword is asked for by those using the search engines.

Improve Your Company Image

This is the reason why an article marketing campaign on a company blog is so successful. By having multiple articles on all of the important keywords, a site can generate more hits on the Search Engine Ranking Positions (SERPs). This allows for higher rankings and more traffic.

The purpose of obtaining the highest possible rankings of the SERPs for vital keywords is how the consumers use this tool. 70% or more of all hits on the results pages are taken up by the first three results. The results that place 4th through 10th receive the next 25% of hits, and the remainder gets the last 5%. The farther down the list your site is, obtaining traffic decreases.

Search engines list sites by quality original content, number of quality links a site and article has, and visits by web users. These are the top issues of the over 200 logarithms by the search engines when compiling search engine results pages.

New this year is that the speed at which a site loads is a contributing factor in its rankings. Most company blogs use a simple format with no need of flash and other add-ons that slow down the loading process. This is why so many company blogs are now receiving better rankings than the company’s own home site.

It has been proven that company blogging on a regular basis is how to increase traffic and sales to both the blog site and the company’s main site. This is the wave of the present and future for eCommerce.

We at 3rdPartyBlog.com are available to discuss a blogging plan for your company by clicking on “Request a Quote” or the “Contact” tab at the top.

With a company blog, the opportunity to promote what a company sells by targeting specific keywords is not only possible, but the number of times it does so is limitless.

Most company and corporate websites have a home or landing page that is their main introduction and gateway to the internet. On this page, they have links to various sections that promote different aspects of their company and products they sell.  Most of the thought behind this page is simple promotion and access that is in a format that seldom changes.

What a blog does for a company is give them the opportunity to do constant promotions that are continually changing. With this continuously changing presentation, exposure on the web is ever expanding.

Now, combining the new promotions with an article marketing campaign to increase the exposure to an ever greater level, the number of visitors from your specific target audience will be ever increasing. That is the key to increased exposure, sales, and profits from the internet – the attraction of a target audience and giving them what they want.

This is why the use of specific keywords in a marketing campaign on the blog site of a company is so important, along with being highly successful. It attracts the attention of the search engines and categorizes the site on every keyword that is used on the site. The more keywords that are used, the more listings the site is on.

This has a domino effect. Each new keyword and the link associated with it will contribute to the blog’s overall ranking. This effect combines them all together to boost the rankings of every campaign on the site. This is how a new page that is just posted can appear on the first page of the SERPs, just hours after it was posted on the site – the linking domino effect.

This is why so many businesses are opting for a company blog to promote themselves. The domino effect is free and never runs out of steam, it just keeps going.  Google now ranks blogs with an authority value.  Let us build yours today.

Your company already has a website, right? We can help with that in case you do not, but chances are you do.  So why would a dynamic 3rd Party Blog help sell your product better than a static website?

The way it will help and actually achieve more visitors is due to the way the search engines perform their indexing of the Internet.  All of the search engine companies have little robots (bots), some call them spiders, and they go out through the whole Internet constantly crawling through the billions of web pages that are available.

There are millions of new web pages created daily, so this procedure never stops, and the internal indexes of the search companies keeps growing minute by minute, second by second, instant by instant.  You get the idea.

Now when someone sits down at their computer screen and types in a search word or search phrase, the search engine looks at its own internal index and attempts to return the most relevant indexed web pages to what they believe the searcher is looking for.  This process has improved by an incredible magnitude from what it was say even ten years ago.

“So what does all this mean to me?” You might ask.  If the search phrase, keyword, or groups of keywords matches your Blog or website, closer and is more relevant and popular than your competitors ranking position, then your site will come to the forefront of the search returns.

“So how can a 3rd Party Blog help me to get in front of the competition?” Our team has the expertise and the tools at hand to perform research on your business, industry or trade group, and to determine with incredible accuracy as to what the common search terms and keywords are, and to how often per month on average they are searched for.  Most incredibly, we determine the number of opposing competitors that are also attempting to rank high in the search engine ranking positions (serps).

Remember this index is forever modulating and growing and changing constantly, but we are able to determine with a quite high degree of accuracy what the average serps will be for any given keyword.  We now select the keywords that have the most Searches per Month (SPM) and that have the least Strength of Competition (SOC).

Now this is where our talent really kicks in.  We author articles that are totally unique to the Internet.  We do not scrape, copy and paste articles that are already out there on the web.  We write unique content that includes the most favorable keywords to your business or product.  Content is King is the buzz word of these days in search.

The search engines are notified every single time we publish new content and the bots or spiders are sent a little welcoming message that says, “Hey, come take a look, we have new content.”

Now ultimately, with a little time, sometimes a few days, certainly within a month, you will start to see your Blog advance in the search engine serps.  We have documented cases where we have created a keyword phrase on a totally new Blog and not only went to the first page of Google, but in one week moved right up to the group of the first three search returns!

All Blogs will react differently but we can assure you that we will drive new customers to your sales team.  It will be up to you to close the sales, but that is something that you are already expert at.  You know your own business better than anyone else in the world and we do not try to tell you how to close a sale.  What we WILL do is to bring you new customers.

So will a third party Blog help your business? Absolutely!

Contact us at 3rdPartyBlog.com for an interview and a price quote.