Posts Tagged ‘seo’
Company Blog Reaches Out
June 13, 2010 | 
Author The company blog is the most versatile tool a business’ advertising department can use to get the word out about the product and services their company has to offer. Unfortunately, it is being underutilized by a vast majority of businesses.
This is so because many do not realize its vast potential or they just simply do not know how to properly use it. A blog for any business is another tool, just like radio advertising and then TV advertising was in the past. The biggest difference is that company blogging has the capability of reaching millions of potential customers on a 24/7 time frame. This is not a 30 second slot that hopes to be seen by the target audience.
A company or business blog is there ready and available any time of the day or night when the target audience is ready to read your message. Since this is a new form of advertising, most companies have little to no experience with it. Like with any other aspect of business, this is when a professional is hired to fill the need.
A company that can build a site and SEO it properly so it can reach the top of the SERPs is what is needed. Equally important and needed are professional copywriters that can write articles on any subject, and campaign marketers that know how to promote this type of article marketing campaigns.
Putting all of these professionals together is what a third-party blog is all about. They have a team of professionals that have repeatedly placed company blogs on the top of SERPs for the keywords their clients have requested.
Just like with your business, you are professionals in a particular field. It would not make sense to start building computers if your core business is painting homes. You do what you know best. Let others help you with what you do not know or have little experience with.
This is the fastest way to rise to the top ahead of your competition. The internet is here to stay and your company blog will be a vital tool in your exposure on it.
You need to click on the “Request a Quote” tab before your competition does.
Website Traffic Marketing
It’s not enough that you have a beautiful website, you must have visitors, and website traffic marketing helps achieve that goal. It’s true that social media like Twitter and Facebook are valuable tools in getting the word out about your company, but the bottom line for driving people to your site is the internet search engine.
To use the search engines to your advantage, you need to know about SEO or search engine optimization. It’s not enough just to get your home page toward the top of the search engines, a website traffic expert will show you how to get every single page optimized. This is what builds traffic and traffic is what you need to take your beautiful website from a static one to dynamic.
No matter how well designed the website is, no one but your family will see it if you don’t contribute to it frequently. Consider a daily blog noting company news, exciting new products, or make it personal by describing interesting details of your life. The search engines will grab this new content and vault it to the top of the boards.
Where traffic marketing comes in is in making sure your blog or other new content is phrased in such a way that search engines will see it. Since this is highly technical and such an emerging field, you would do well to hire a specialist to take over this job for you.
Experts like 3rd party bloggers can work alongside you to take your thoughts and adapt them for search engine optimization. The professional bloggers know the most valuable keywords that the search engines like and where to place those keywords in the Blog article.
There are many bloggers who perform their work from a remote location, thus eliminating the expense in hiring another employee with benefits. If you need help with website traffic marketing, consider a 3rd party blogger.
Ways that a 3rd Party Blog Can Help Your Business
There are two primary ways that a 3rd Party Blog can help your business.
1) – You have a website and an established web presence with a static website. We can become an extension of your website with a /blog. This will link to the WordPress dynamic Blog site that we build and optimize for Search Engine Optimization (SEO).
2) – You have a static website that you want to drive traffic to and you may or may not want your name on the new Blog. In this case we build the Blog around your product or service and target all of the Blog post articles to promote these products and services and use a mixture of text links or banner ads that link out to your main website.
Either of these methods will garner new traffic from people that have never heard of you or your company before. The reason that we know this and can back up this statement is that we have been doing this 3rd Party Blogging for other clients and their traffic has increased impressively.
We have keyword research tools that we use to look at various types of keywords that fit within your realm of business. We know the approximate number of Searches per Month (SPM) and we can see the approximate Strength of Competition (SOC).
The ideal situation is to locate keywords that have large SPM numbers and also have low SOC. That affords us the opportunity to craft articles that describe your goods or services and we place appropriate keywords in the title and in the best place in the article body to be scanned by the search engine robots.
What this does is to give your Blog the advantage on certain keywords over the competition. The dynamic ability of a Blog over a static website will attract the search engine bots more frequently.
We also use tools within the Blog program that we tailor to take full advantage of the search engines and we notify them of all new updates so that your whole blog site will be scanned a tremendous amount of times over a static site.
With each new article that we post a notice is sent out to many of the most important search engines that says what amounts to “Hey come take a look, we have new content.” We are not able to guarantee that they will come right away but from past experience they do and until the search engines change their site scanning routines this method of a 3rd Party Blog is the very best way to take advantage of your keywords.
We Blog for You!
Use the Contact tab at the top of this page for more details.
Posted in We Blog for You | 
Tags: 3rd party blog, bots, help business, new content, robots, search engine optimization, searches per month, seo, soc, spider, spm, strength of competition, We Blog for You | 
2 Comments »
The Way to Succeed is with Small Business Blogs
We at 3rdPartyBlog.com will design and build Small Business Blogs for all types of industries, trade groups, or sales situations. You know that Blogs have a way of ranking better than a static website, but you are too busy to create a Blog for your company.
We Do the Blogging For You:
Well the situation just got better. Let our crack team of expert Bloggers go to work and build a Blog that is suitable for your purposes and we will even do the Blogging for you!
Premium Service Package:
We do offer various levels and programs, but in most cases you will do best to order our premium service package, where we do advance keyword and competition research, and then select the best keywords to use to bring your new Blog towards the front of the pack in search.
SEO and Website promotion:
Along with this package we also use many SEO tools to help your site rank in the serps and once there if you select our best package, we will make sure that you stay ranking high up in search.
We also have a full program of website promotion that comes with this premium package, including but not limited to, further SEO, creating backlinks, social networking, article submission, and many other types of promotions.
Our Small Business Blogs are a very effective method of getting your word out where readers will find them and then react to them.
New Customers:
We will drive new customers to your sales team and then you may do what you do best, close sales!
Use the “Contact” tab to reach us and ask for further information.
3rd Party Blog builds Small Business Blogs
Posted in We Blog for You | Tags: 3rd party, new customers, seo, small business blogs, We Blog for You, website promotion | No Comments »
How Will a 3rd Party Blog Help My Company or Business?
Your company already has a website, right? We can help with that in case you do not, but chances are you do. So why would a dynamic 3rd Party Blog help sell your product better than a static website?
The way it will help and actually achieve more visitors is due to the way the search engines perform their indexing of the Internet. All of the search engine companies have little robots (bots), some call them spiders, and they go out through the whole Internet constantly crawling through the billions of web pages that are available.
There are millions of new web pages created daily, so this procedure never stops, and the internal indexes of the search companies keeps growing minute by minute, second by second, instant by instant. You get the idea.
Now when someone sits down at their computer screen and types in a search word or search phrase, the search engine looks at its own internal index and attempts to return the most relevant indexed web pages to what they believe the searcher is looking for. This process has improved by an incredible magnitude from what it was say even ten years ago.
“So what does all this mean to me?” You might ask. If the search phrase, keyword, or groups of keywords matches your Blog or website, closer and is more relevant and popular than your competitors ranking position, then your site will come to the forefront of the search returns.
“So how can a 3rd Party Blog help me to get in front of the competition?” Our team has the expertise and the tools at hand to perform research on your business, industry or trade group, and to determine with incredible accuracy as to what the common search terms and keywords are, and to how often per month on average they are searched for. Most incredibly, we determine the number of opposing competitors that are also attempting to rank high in the search engine ranking positions (serps).
Remember this index is forever modulating and growing and changing constantly, but we are able to determine with a quite high degree of accuracy what the average serps will be for any given keyword. We now select the keywords that have the most Searches per Month (SPM) and that have the least Strength of Competition (SOC).
Now this is where our talent really kicks in. We author articles that are totally unique to the Internet. We do not scrape, copy and paste articles that are already out there on the web. We write unique content that includes the most favorable keywords to your business or product. Content is King is the buzz word of these days in search.
The search engines are notified every single time we publish new content and the bots or spiders are sent a little welcoming message that says, “Hey, come take a look, we have new content.”
Now ultimately, with a little time, sometimes a few days, certainly within a month, you will start to see your Blog advance in the search engine serps. We have documented cases where we have created a keyword phrase on a totally new Blog and not only went to the first page of Google, but in one week moved right up to the group of the first three search returns!
All Blogs will react differently but we can assure you that we will drive new customers to your sales team. It will be up to you to close the sales, but that is something that you are already expert at. You know your own business better than anyone else in the world and we do not try to tell you how to close a sale. What we WILL do is to bring you new customers.
So will a third party Blog help your business? Absolutely!
Contact us at 3rdPartyBlog.com for an interview and a price quote.
Posted in We Blog for You | Tags: 3rd party blog, bots, buying customers, dynamic blog, internet index, new customers, search engine ranking pososition, seo, serps, soc, spiders, spm, static website, third party blogging | 4 Comments »
