Posts Tagged ‘Google’
Your Company Blog Sells
December 14, 2011 | 
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Having a company blog is all about improving a company’s site rankings so more traffic can flow your way. This is the name of the game for eCommerce on the internet. The flow of traffic dictates who gets the views and sales from the surfing consumer. Traffic is the key to increasing your company’s revenue stream from the cyber portal called the internet.
Creating traffic is what the establishing of blogs for companies is all about. Unlike the static home sites most companies own, the blog is in a constant state flux. With a continuous flow of new postings available on the blog, the readership will always have something new to view.
These new postings should be of unique in origin, along with being high-quality reading material. This will be viewed favorably by not only your visitors but by the search engines. The bots that are sent from the search engines to scan the different internet sites look for certain characteristics of a site for their profile. These characteristics include originality of the postings, uniqueness of the postings, number of articles that are viewable by visitors, the speed in which the site loads, and the number of links that are connected to it.
All of those characteristics are vital to a site’s ranking on the SERPs. Most of these characteristics are influenced by the site owner. They decide on the articles and their quality, along with how fast the site loads. The one area they can work to improve on a constant basis is the number of links that are running towards the site.
Links are thought of as votes, and the more you have, the more popular your site is viewed to be. The more you have the higher in the SERPs your site will rise. The links to the company blog are directly linked to the company’s main site because of association with it. This association is how the rankings of the blog directly influence the rankings of the company’s home site and its rise in the SERPs, and revenue stream.
For those of you that are interested in having your own company blog but do not have the time or resources to devote to operating it you may take advantage of our expertise and we will create your company blog. Along with thei third party blog service that we offer, you will also be given enoguh on page and off page SEO to make your blog stick out in front of the competition.
Let us blog for you at 3rdPartyBlog.com
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Posted in company Blog | 
Tags: blog, Electronic commerce, Google, Promotion, search engine optimization, Web Design and Development, Web search engine, Website | 
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Describe Third Party Blogging
Third Party Blogging Described
With third party blogging becoming a mainstay business on the internet, more company blogs are becoming the viewers’ choice of medium when the desire for information is necessary.
The bloggers that maintain a company blog are not the same that can be found on the social sites across the internet. Most of them are rank amateurs that post on rumors and gossip to help create a following. This way, they can attract advertisers to help give them a revenue stream.
The company blogger is a different breed of writer. Their sole purpose is to inform the public about the facts of a company. This is to include promotional items or events so the American consumer can take advantage of them.
Another direction the company blog goes in is the detailed product information category. On most company web sites, there are brief descriptions on the products and service they have to offer. Because most companies have many such products, in-depth details are sometimes omitted because of space limitations.
With a company blog, each product can have a feature article written about it. This allows for more in-depth analysis and exposure of the product being discussed. When this type of article is then put into an article marketing campaign, exposure on the net for both the article and home site of the company is significantly magnified.
Credibility is another factor a company blog can bring to a company. A company blog that is maintained by a third party will have an increased credibility with the public. This approach walks a very fine line, but can be accomplished. One part of it is that there is a declaration stating that the site is a third party blogging forum for accurate information for public use.
The possibilities of a company blog are nearly limitless, as are the options available for the business world. For instance what we can do for you here at 3rdPartyBlog.com is to totally take over all of the duties associated with your company blog. We do research on your product or service and look intensely at your competition to determine the best method to find an area in your niche that we have the best opportunity to drive your business blog to the top.
Keyword research is done constantly to engineer content that is appropriate and attractive to your target audience. Your readers will become engaged and will be much more inclined to click through to your primary company website, or product or offer that you are promoting.
We do not stop there. In addition to excellent blog content that is on target, we also perform onsite SEO as well as offsite SEO on a continuing basis. These methods will keep the search engines coming back often and your blog content will have a much better chance of moving up in the serps than your competitor.
Please click on the tab at the top right to “Request a Quote” and find out what we can do for your company blog.
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- Why Blogging is Exactly Like Moneyball (forbes.com)
- The Ultimate Guide to Designing the Perfect Business Blog (hubspot.com)
- Company Blogging and What it can do for You (3rdpartyblog.com)
Posted in 3rd party blog | Tags: blog, business, Corporate blog, Google, search engine optimization, United States, Web search engine, Website | No Comments »
How Do I Go About Running a Business Blog?
Image by MikeSchinkel via Flickr
Running a Business Blog
Running a Business Blog is more complicated than any other form of advertisement. This is the medium that is available 24 hours a day 7 days a week, but the target audience can be elusive if you do not approach them in the correct manner. This is where a third party blog consultant will be advantageous to have working for you.
The 3rd party blog professional knows there is more than just placing a website on the internet in order to attract the necessary targeted traffic for the blog to serve it intended purpose. They know how to get the word out, so to speak, so your target audience will know where to find you. This is done in a multitude of ways.
Business Blog SEO
The best way for your prospective clients to find you is to have a place in the Search Engine Rank Positions, SERP’s, for specific targeted keywords that help describe the type of merchandise or services you provide the general public. This task takes time because it requires you to be in direct competition with other websites in your niche that have also chosen those keywords.
One of the key components of what the search engines are looking for is credibility of the websites. Credibility is earned in many different ways, but one that is necessary is the length of time your site is up and running. This is why the purchase of your site is so important to do as soon as possible. If you already have a website, then your blog should be linked to it with a niche related name so the association can be made relatively easy for the search engine tools.
With this blog site up and running, the 3rd party blogger can then help you by posting relevant and informative content on the site that has targeted keywords. These keywords have to be placed in specific positions in the articles to assist the search engines in noticing them and giving them the required attention.
Business Blog Content
Another necessity of a blog posting that must be coordinated is the required links in the content. These have to include both internal and external links to achieve maximum benefit from how the search engines will rank your site. The better and higher quality the links, the better your site is perceived to be by the search engines.
The internal links have to be on your targeted keywords along with your external links. This increases your credibility. The external links coming in will need to be from multiple places include your competitors sites, social sites and forums that can be made. What most business do not realize is that an article marketing campaign of placing your content on the multiple social sites is primarily for the link back to your website. The secondary reason is that it might get noticed and possibly picked up and placed on another site with a link back to your blog.
The links make a major contribution to your rankings in the SERP’s. As an example, the number one site in the world, Google has over 4 million links. FaceBook has almost 6 million, YouTube has just under 3 million and Yahoo is just shy of 2 million. These are the top 4 sites in the world on the internet.
Running a Business Blog involves more than what most brick and mortar business realize. Just like with any other area of business, the advice from an expert is required for it to reach it maximum potential. By having an experienced professional blogger at the helm of your company blog you will shoot to the top ranks much faster that if you used the do it yourself approach.
Not only will you have a professionally designed blog, you will receive highly keyword optimized keyword blog content posted on a regular basis to keep those search engine spiders coming back. The proper internal and external links that are oh so important and many other forms of SEO will be performed by a team that will save you the bother, time and money to do it yourself.
Please use the tab marked “Request a Quote” for a business blog that we will build and operate for you.
Related articles
- You Can Rise Up Through The Ranks Using SEO (upserp.com)
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- What Is a Third Party Blog (3rdpartyblog.com)
Posted in 3rd party blog | Tags: blog, facebook, Google, Internal link, search engine optimization, Search engine results page, Web search engine, Website, Yahoo, YouTube | No Comments »
Company Blogging and What it Can Do For You
Company Blogging
With company blogging becoming a popular trend, the sense of a new marketing strategy has emerged. No longer are business satisfied with just establishing a website and hoping the American consumer will find them when the time is right.
Company Blogging Solutions
The internet today is becoming a crowded place and eCommerce is growing by leaps and bounds. To get an edge on competitors, many businesses are starting a company blog. This type of site is dedicated to giving a business more exposure to the surfing public on the internet.
This new marketing strategy involves the best way to expose the company blog to the internet. This is done, in part, by an article marketing campaign. This is when an informative posting is spread out to many different sites where the target audience is known to visit.
Company Blogging Articles
There, the articles are made available to the consumers with links leading back to the company blog and the sponsor’s main site. This helps to increase the exposure of both the main site and the blog to as many surfers on the internet as possible.
With the increase in links and traffic that they create, there is a side benefit for both the company blog and the sponsor’s home site. This benefit is a rise on the search engine rankings page (SERP). This is very important. It is believed that the top three slots on these pages for any given keyword receive 70% of the traffic that the SERP generates.
The remainder of the first page’s other 7 slots then receive 25% of the traffic, with the rest of all the other sites only receiving 5%, immaterial of how many there are. This is why so many professional company bloggers stress the establishing of links to help a site rise in the rankings.
Company blogging is the new marketing strategy for the internet that is being used by companies to gain a greater share of the targeted traffic of the American consumer.
To learn what a 3rd Party Blog can do for your company, Contact us.
For those of you that are ready, click here to Request a Quote.
Seth Godin, Internet Master Explains Company Blogging
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- The Company Blog for Marketing
Posted in company Blog | Tags: 3rd party, blog, blogging, business, company, Google, internet marketing, marketing, Marketing strategy, professional, targeted traffic, world wide web | 4 Comments »
Increasing Website Traffic Rankings
Your website traffic rankings will grow higher if you do certain critical tasks. A website does no good unless you have hits, and after the initial flurry of activity with a brand new well designed website, the site will go static unless people come to it every day.
Once you have visitors, your site will be ranked. Keep in mind there are millions of websites and millions more coming online every day. If your ranking is near the bottom, only those already familiar with your business will go to it.
Since 80 percent of web traffic begins with the search engines, the engines like Yahoo, Google and Bing need to be familiar with your site. The way to introduce your site to the search engines is with fresh content.
You will first want to have a website that is unique and serves a niche of buyers. If you’re selling a product, be sure the product is something people want. If you peddle information, make certain the information is updated daily.
The keywords in your information are what the search engines will grab and the keywords, or product information should be near the top of your new information.
Your information can be offered to online directories which assemble content by type and bring it to the search engines. All your web pages can be offered up and there are sites like jayde.com that submit your URL for a fee.
The free sites usually have outdated lists making your web pages lost in old content. There are 3rd party businesses that will upload your content to the most current lists.
Make sure your web site is user friendly. This is a source of many customer complaints, a website that doesn’t work well. With all these tips, you’ll have favorable website traffic rankings in no time.
When your company uses our services at 3rd Party Blog we not only publish excellent content on your blog, we have several programs to make sure that your site is indexed well and receives a lot of traffic.
