Company Blogging Improves your Image
Wednesday, June 9th, 2010With company blogging, new information along with repeated items can be continuously placed on the blog site to attract the ever expanding market of the internet. This is done with short and concise articles.
At the present time, it is believed that the search engines scan the first 1500 characters of a web page. This allows Google and the other search engine providers to categorize the content to be accessible when a keyword is asked for by those using the search engines.
Improve Your Company Image
This is the reason why an article marketing campaign on a company blog is so successful. By having multiple articles on all of the important keywords, a site can generate more hits on the Search Engine Ranking Positions (SERPs). This allows for higher rankings and more traffic.
The purpose of obtaining the highest possible rankings of the SERPs for vital keywords is how the consumers use this tool. 70% or more of all hits on the results pages are taken up by the first three results. The results that place 4th through 10th receive the next 25% of hits, and the remainder gets the last 5%. The farther down the list your site is, obtaining traffic decreases.
Search engines list sites by quality original content, number of quality links a site and article has, and visits by web users. These are the top issues of the over 200 logarithms by the search engines when compiling search engine results pages.
New this year is that the speed at which a site loads is a contributing factor in its rankings. Most company blogs use a simple format with no need of flash and other add-ons that slow down the loading process. This is why so many company blogs are now receiving better rankings than the company’s own home site.
It has been proven that company blogging on a regular basis is how to increase traffic and sales to both the blog site and the company’s main site. This is the wave of the present and future for eCommerce.
We at 3rdPartyBlog.com are available to discuss a blogging plan for your company by clicking on “Request a Quote” or the “Contact” tab at the top.
